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March 12, 2012
This Week In Ag 0046 - Jesse Bussard, on social media in agriculture

How does Jesse Bussard use digital and social media in the field and working with cattle? This episode shares what she does and some of the approaches to connecting with people via technology.

Show notes: Conversation with Jesse Bussard.

  • Your twitter profile says "Animal Scientist, Crop Science grad student". What are you studying and why?
November 3, 2011
Shout Your Agriculture Story From The Barn Tops!

The number of people involved with production agriculture in the USA is about 2% of the population. The other 98% of Americans have a connection to food but few have a connection to agriculture. So how can farmers and ranchers build a greater awareness for what they do?

We received a note from a reader on a post about Jeff Simmons (President of Elanco, a division of Eli Lilly and Company) sharing how Elanco sales teams felt working in the animal agriculture industry (http://agtoday.us/o9s5gU ). The person worked in the poultry industry in Arkansas and felt "very little positive information is being illustrated by the media" about his industry. He highlighted many of the valued activities the poultry industry does and told of the positive efforts to continuously improve the industry.

May 5, 2011
Animal Agriculture Alliance Kicks Off Summit
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March 7, 2011
This Week In Ag 0030 - California Rancher Agvocate

Farmers Who Tweet? They what? Yes, Farmers do Tweet and are open to having a conversation with you about farming and food.

Show notes
Jeff Fowle, a tall California rancher with his hat makes an impression on people. By being on the South by Southwest panel he hopes to show folks that farmers and ranchers are out there, be contacted, and are open / willing to having discussions about food, farming, fuel, and fiber.

Where can we find you?

January 5, 2011
This Week In Ag 0022 - What Are Rural Businesses?

What opportunities are there for rural businesses?

Show notes

What are rural businesses?

  • What does a rural business looks like?
  • Are farms considered rural businesses?
  • What issues face rural businesses?
  • What are some ideas for farm / ranch business operations to think about in next 18 months?
  • Information sharing, communications, marketing, etc in rural businesses ... What does that look like? 

What is you website pick of the week? What information do we all need to know about, use, share, rave about?!?

November 18, 2010
This Week In Ag 0019 - Dairy Industry Media To Connect People And Information

How has the dairy industry accepted shifts to digital delivery of information, news, and stories? Progressive Dairyman staff share thoughts on the dairy industry.

Show notes

  • The diary industry seems to have a wide geography in within the United States (dairy products are everywhere). How does geography effect the industry in terms of connecting buyers and sellers of milk/milk products?
    • Are there any areas where there are few, if any dairies in the region?
    • Where does the industry believe the dairy capitol of the world really is? :)
November 4, 2010
This Week In Ag 0018 - What Does Ag Policy Look Like Post Election?

The 2010 elections are over and January will bring new legislators. What ag policies will be affected or what impacts on ag could the 112th US Congress impose?

Show notes

  • Post elections ag policy outlook
    • Estate taxes, environmental regulations, land use?
    • The 2012 Farm Bill will continue its development in 2011. What will that look like?
  • Swine industry in current economy.
    • Highlights from Swine conferences?
    • "corn would be a whole lot more affordable for the swine industry if every pound of pork had a 46-cent tax credit, similar to ethanol", comments?
    • Does more consolidation need to occur?
October 1, 2010
This Week In Ag 0016 - What Should New Agriculture Grads Do To Prepare For The Job Search?

Those still in college need to be looking for ways to build their brand and expertise to gain the attention of employers.

Show notes

  • What is happening for those coming into agriculture?
    • What should students think about when considering agriculture as a career?
    • National Agri-Marketing Association and students, what's involved?
    • Internships? Tips?
    • What's the buzz among students about jobs, future, economy?
    • What digital sites are students looking at for information, connections, ideas, fun?
July 22, 2010
#AgMS 2010: The Many Ways To Connect

Feeling like you are missing out on the 2010 Ag Media Summit? Here are several channels to tap into.

The Ag Media Summit is July 24 - 28, 2010 in St. Paul, Minnesota. Several social/new media channels are available for those not attending or those that can't see it all!

June 17, 2010
Social Media Research Needs for Food Issues

What can social media do to enhance consumers' connection to food, health, and food safety?

May 4, 2010
Too Much Info, Too Little Time

Finding information to make a decision

"There is too much info, what do I do?" - "Do I need more data before I can make a decision?" - "Where is the best information?"

You have probably heard or said one of these questions in the course of looking at a problem and trying to make a decision.